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LeBron James is having an out-of-this-world season. What’s new? Once again, James is absolutely destroying the competition and even though the Miami Heat don’t have the league’s best record, they have to be considered the favorite to win the NBA title come June. James’ numbers are ridiculous, per usual, but this season even more so. ‘King James’ is averaging 27 points, seven assists, eight rebounds and two steals a night, but what’s most incredible is his field-goal percentage.

James is shooting an asinine 56 percent from the field this season. Yes, FIFTY-SIX PERCENT!

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That 56 percent puts LeBron at ninth in the league in the category, but everyone ahead of him is a center, with the exception of Serge Ibaka (who can sometimes be considered a center). All of these other guys are getting put-back dunks and scoring on shots right underneath the basket. Again, exception to Ibaka who actually has a pretty nice jumper and some solid range for a big man, but he’s not doing what LeBron’s doing. Not even close.

Setting James apart is the fact he takes 19 shots a night (including three three-point attempts). Out of the eight players ahead of him, nobody is taking more than 10. Of the top 19 players in shooting percentage in the league, the only other non-big that falls into the mix is Spurs guard Tony Parker. Parker lands at 18th in the league with 53 percent, he does a lot of his work in the paint, but credit where it’s due, Tony is having an MVP-type season, his second in a row.

Back to LeBron.

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This is a real advertisement for New York Knicks basketball. Four games into the NBA season, the Knicks remain the league’s only undefeated team. Knicks fans should be excited and with advertising like you see in the photo above, fans should be thrilled, even if there is some false advertising at hand.

For starters, Amare Stoudemire probably won’t play basketball until at least late-December, if not January.

To add to that, there’s the context of the ad.

Jason Kidd, one of the newest members of the Knicks is currently only averaging 3.5 assists (“dimes”) per game, a career-low. Last season, he only dished out 5.5 per night. Kidd’s career is on the decline, as it should be since he’s 39 years old and playing in his 19th season. So as hilarious and ridiculous as this advertisement  is, don’t let the Knicks fool you, Kidd isn’t dishing out dimes like he used to and his best days are well beyond him, but hey, at least the Knicks are winning games, right?

Unfortunately, the Knicks have pulled the ad, along with some others that drew controversy throughout NYC.

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Last night the NBA announced the starting lineups for the 2011 NBA All-Star Game and Oklahoma City’s Kevin Durant was among the starters out West, as voted by the fans. This will be Durant’s second All-Star appearance, and his first as a starter.

Joining Durant out West will be Kobe Bryant, Chris Paul, Carmelo Anthony and Yao Ming. Obviously, Yao won’t be joining anyone, since he’s out for the season, so hopefully a valid replacement will be selected (I’d assume Tim Duncan or Dirk Nowitzki get the start).

In the East, it’s far more simple: LeBron James, Amare Stoudemire, Dwight Howard, Dwyane Wade and Derrick Rose fill out the starting five, and all rightfully so.

The big question is, who will be selected as the seven reserves for each team? I’ll be reviewing that shortly with you all.

For the final voting numbers, visit NBA.com.